Social Media & Marketing Fellow

Beaches, A New Musical on Broadway is seeking candidates for a Social Media & Marketing Fellow. Under the mentorship of the Director of Creative Operations at Super Awesome Friends, the person in this position will support the social media team with the day-to-day tasks in creative development, social strategy, and brand awareness. They will attend marketing meetings with the producers and general management, engage in creative discussions with the social media team, lead and manage in-house activations during performances, and analyze the performance of the show’s content. The fellow must be available for all performances, including evenings and weekends.

The ideal candidate will be curious, collaborative, friendly, and eager to learn the ins-and-outs of commercial Social Media & Marketing. Due to the nature of this position, the ideal candidate will be comfortable engaging directly with audience members. We rely on team members who work well both independently and in groups. This is a full-time, temporary position in a fast-paced and creative environment, with the possibility of extension and/or future employment.

Start Date: On or about Monday, March 23, 2025

Through: Sunday, September 27, 2026, with the possibility of extension and/or future employment

Salary: $825 per week ($42,900 annualized); Full time temporary, for at least 35 hours per week.

Training:
• Mentorship by Director of Creative Operations at Super Awesome Friends (SAF) through the duration of the program
• Attendance at rehearsals, performances, and ad meetings
• Opportunities to shadow leadership
• Guidance from mentor regarding current activities and larger industry questions
• Networking opportunities at opening nights and industry events

Responsibilities:
• Be a dedicated SAF Staff Member in-theater at each performance of the production
• Lead & manage the show’s on-site activation both pre-show and during intermission: Support audience engagement by encouraging audience members to take photos, provide technical support where needed, and oversee equipment
• Attend key on-site events such as opening nights, press events, etc. to assist with real time content
• Attend and participate in internal and external brainstorms with a focus on promising practices in social media
• Gather social sentiment across social platforms and audit channels for relevant social insights
• Assist the Accounts and Creative teams with various day-to-day tasks as assigned

Requirements:
• Must be a US citizen, US national, US permanent resident, an individual granted deferred action status under the Deferred Action for Childhood Arrivals Program (DACA), or otherwise authorized to work in the United States at the time of application.
• Must be a member of an underrepresented community within the theatre industry
• Must reside in New York State for the duration of the fellowship
• Must demonstrate an interest in pursuing theatrical marketing as a career option
• Must be available for all performances, including nights, weekends, and holidays

Successful candidates will be/have:
• Self-motivated, proactive, and curious
• Strong and professional verbal and written communication
• Courteous and friendly customer service skills
• Excellent spelling, grammar, editing, and proofreading skills
• Proficiency with Excel, Word, and other Microsoft applications
• Proficiency with various social media platforms, editing programs, and graphic design
• Ability to handle sensitive and confidential matters with discretion and responsibility
• Ability to manage multiple competing priorities, work well under pressure, and complete multiple projects simultaneously
• Ability to work independently and as part of a team

To apply, please email a cover letter and resume to jobs@alchemyproductiongroup.com with the subject line “BEACHES Fellowship – [Name]”.

About the show:
Beaches, A New Musical, based on the best-selling novel that became the blockbuster film, brings to the stage one of the most iconic friendships in popular culture. This sweeping, emotional, and joy-filled new musical follows the vivacious Cee Cee and elegant Bertie, who meet as children and become fast friends. From pen-pals to roommates to romantic rivals, Cee Cee and Bertie’s oil-and-water friendship perseveres over the course of 30 years through even the most tragic trials. With a touching vulnerability, Beaches exemplifies the triumph of the human spirit and the bonds of friendship. Beaches, A New Musical features a book by Iris Rainer Dart & Thom Thomas, music by Mike Stoller, lyrics by Iris Rainer Dart, based on the novel Beaches by Iris Rainer Dart, and developed in collaboration with David Austin. Beaches, A New Musical is directed by Lonny Price and co-directed by Matt Cowart.

Super Awesome Friends is an award-winning, social-first creative content agency. With decades of digital and theatrical experience, our small but mighty team crafts authentic content that actually sparks connection, builds community, and moves culture forward. From creative development and production to influencers, community management, audience engagement, fandom building, paid social, and digital strategy, we help brands show up authentically and turn audiences into engaged, loyal communities. Select productions include: American Buffalo, Annie, Bob Fosse’s Dancin’, and Company.

Alchemy Production Group, a general management, production, and consulting firm with over 20 years of experience, will administer a fellowship in for the limited-run Broadway production of Beaches, A New Musical on behalf of the producer, Beaches The Musical LP. This fellowship is designed to support the professional development of arts leaders in commercial theatrical projects on Broadway, with the goal of reflecting the diversity of New York State by increasing the number of qualified and experienced professionals from underrepresented communities in the theatre industry.